Promotion Publish Your Own Magazine, Guide Book, or Weekly Newspaper: How to Start, Manage, and Profit from a Homebased Publishing Company (Culture To

Over All Rating Reviews :

Although Williams certainly offers a great number of helpful tips and forms for those interested in pursuing publishing ventures, I agree with other reviewers that this book would have benefited from a narrower focus rather than trying to tackle the three major varieties of publications (not to mention their sub-varieties) in a single book. Though they certainly share similarities, there are enough differences to keep someone interested solely in newspaper publishing (or whichever focus is yours) rather bored for much of the text.

This is especially problematic in the chapters seemingly directed toward "all" of the publication varieties. The chapter on printing, for example, is actually heavily geared toward book printing with only a short section on printing newspapers, which seems to have been tacked on almost as an afterthought.

Specific technical information, too, is in slightly short supply. Even after reading through the entire book, I'm still a little uncertain about the nature and purpose of things like halftones and color separations, despite Williams' frequent mention of them.

Nevertheless, this is still a decent starting place for the ambitious novice publisher. Williams' advice is overall quite sound and relevant enough for me to keep the book around as a reference tool for my projects.

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